About Us

Pretty Little Baby is a daily lifestyle blog showcasing the latest trends and inspiration for style savvy mums. Covering everything from party planning ideas, maternity fashion and nursery decor, to tried & tested products, newborn photoshoots and child-friendly hotspots, we provide the inside scoop on all things baby and beyond. A pretty online place to escape to and connect with other mums, we aim to bring you the very best content sourced from the UK’s loveliest brands.

Pretty Little Baby is co-founded and edited by renowned wedding & party planner, Kim Balasubramaniam and PR girl & copywriter Jo Kent. With a mission to bring the styling and creativity from the bridal sector to the world of parenting, the idea of an online haven for baby-focused, design-led inspiration was formed. After months of research and careful planning, Pretty Little Baby was born on Mother’s Day 2012 – the perfect time to launch with Kim expecting her first baby later this summer!

Together we share a love of life’s prettiest things and through our daily ramblings hope to inspire others seeking a stylish start to motherhood.

Photography by Julia & Mia.